In just the first six months of 2008, The 100% Recycled Paperboard Alliance (RPA-100%) has added 23 new licensees. The new licensees are both large and small companies from many different end use markets. This indicates that the positive message of 100% recycled paperboard to consumers is important regardless of the size of company or who the target consumer might be.
Paul Schutes, Executive Director of the RPA-100% said, “This influx of new licensees is an indication of how important consumer products goods companies think it is to communicate to consumers that they are using 100% recycled paperboard for the packaging of their products.”
“It is gratifying that companies are coming to realize the strength and value of converting their existing packaging to 100% recycled paperboard,” added Bob Mullen, Chairman of the Board for RPA-100%.